Okay, so why does Facebook keep changing? The peeps at Facebook are smart. They don’t want other social networking sites to come along and just mimic what they do and steal their Facebookers away. Through constantly analyzing the user experience online, Facebook adjusts accordingly trying to stay ahead of the curve.
Privacy issues are one of the major complaints but keep in mind that outside sites are only allowed access to the information you have listed as public.
Facebook is not going away, even if you’re mad at them for changing. Facebook is predicted to continue to grow and change in 2012. Facebook will buy Digg and improve it’s content curation.
Content Curation is the act of discovering, gathering, and presenting digital content that surrounds specific subject matter. Though it is still considered a “buzz word” by many in the content world, content curation is now becoming a marketing staple for many companies with a successful online presence.
Another prediction is Facebook’s IPO in 2012. For those who don’t know IPO is an acronym for Initial Public Offering, i.e., the first sale of stock by a private company to the public. May 2012 is the predicted estimated date for Facebook to release its financial information to the public. At that time, because they will have been required to release that info, it is a strong likelihood that Facebook will become a public company. They will fenagle it to their advantage by raising even more money than they’re making now.
Mark Zuckerberg predicted that Facebook will reach 1 billion users in 2012. To learn more about the IPO and how that will translate into dollars read The Wall Street Journal Post, “Facebook Numbers Feed IPO Outlook.”
I don’t know about you, but I’m sticking with Facebook.
