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		<title>Fight or Be Fondled &#8211; Rising Above a Bully of a Boss</title>
		<link>https://dorriolds.com/fight-fondled-rising-bully-boss/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=fight-fondled-rising-bully-boss</link>
		
		<dc:creator><![CDATA[dorriolds]]></dc:creator>
		<pubDate>Tue, 10 Oct 2023 12:22:22 +0000</pubDate>
				<category><![CDATA[Essay]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[Olds News]]></category>
		<category><![CDATA[Women]]></category>
		<category><![CDATA[Boss]]></category>
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		<guid isPermaLink="false">https://www.dorriolds.com/?p=7363</guid>

					<description><![CDATA[<p>Dorri Olds tells her personal account of battling a bully of a boss who made sexual harassment a daily occurrence. Other women refused to help, but Olds took the best revenge.</p>
<p>The post <a href="https://dorriolds.com/fight-fondled-rising-bully-boss/">Fight or Be Fondled &#8211; Rising Above a Bully of a Boss</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Bill made his typical peacock entrance. Whenever he walked through a doorway he automatically tilted his head to the right because of his height. Bill was 6’4” and barrel-chested with massive hands. I hated those hands.</p>
<p>I worked as an art director and Bill was my boss. It was a small company that made litigation graphics. Major law firms hired us to provide their attorneys with eight-foot-high charts to display during trials. The lawyers would point like Vanna White to charts for the jury to see from 20 feet away.</p>
<p>I said, “Good morning, Bill.”</p>
<p>The three graphic designers I shared the room with and the four from an adjoining room gathered round Bill to launch the morning ritual of stomach-turning sucking up.</p>
<p>“Bill, you look terrific. Great color for you,” Alicia said.</p>
<p>“How was your weekend with the family upstate?” Leo asked.</p>
<p>Big David starts in about football, “Did you catch the game, Bill?”</p>
<p>I just couldn’t stand it anymore, so I grabbed a stack of folders and headed off to the copy machine with my design layouts. Bill came into the narrow room and leaned against the door frame.</p>
<p>“Busy copying?” he asked.</p>
<p>“Yup,” I responded to the painfully obvious question.</p>
<p>Bill walked over and stood way too close. Without warning he leaned in, reached his hand down and yanked the seat of my cotton stretch pants.</p>
<p>“Baggy pants,” he said disapprovingly.</p>
<p>I whirled around and blurted out, “Don’t touch my pants,” and scurried out of the room.</p>
<p>“Why are you always so militant?” he called out after me.</p>
<p>I winced. My arms burned, my stomach churned, and I was sweating. Once back at my desk, I began putting the copied pages into their corresponding job folders. ‘Damn,’ I thought. The whole reason I wore the baggy pants was so he’d stop staring at my ass.</p>
<p>Every day I went home and combed the want ads in the Time<i>s,</i> but I couldn’t find anything even close. I was making good money as a designer, had excellent dental and medical benefits, profit sharing, three weeks paid vacation and 12 paid sick days.</p>
<p>It seemed like it would be idiotic to quit. We worked on exciting highly publicized cases like a John Gotti trial, the Central Park jogger case and the Exxon Valdez oil spill. In many ways I loved the job. The work was fun and challenging. My co-workers and I liked to talk about movies and books, and I adored my supervisor, Leo, who shared my kooky sense of humor. But Bill … Bill was a sexist pig and a bully.</p>
<p>Another day Bill slithered up beside me. He was a foot taller than me, so when he put his arm around me as if he was my buddy sliding a hand around my waist, his hand brushed up against and rested on the lower part of my right breast due to our height difference. I felt sure that this “accidental” fondling was intentional. I froze. I wanted to kick myself later for not calling him on it. This was a man who insisted we attend his office pool party every summer. </p>
<p>Bill had a large second home outside of the city. During my first pool party initiation he took me on a tour. Bill showed me the master bedroom and master bathroom. He pointed to the custom-made shower that had a ledge built in. He said, “That’s so my wife and I can do one of those things married people do.” He gestured with his hand to make it clear he was talking about a blow job. I was aghast. Every year after that I tried to figure out a way to skip the pool party. But the one time I did, he tortured me about it for a year.</p>
<p>One day my co-worker Sherri ran over to me, crying. She showed me her weekly time sheet, with a note in Bill’s handwriting. It said, “I’m very attracted to you.” Bill was 68 years old at the time. Sherri and I were both 26. He was married to his third wife. I felt like scrubbing the time sheet with hand wipes. “What should I do?” Sherri asked me, a worried look on her face.</p>
<p>I didn’t have the answer. For the past month I had been trying to organize the other six women at work to bond together so we could sue Bill for sexual harassment, or at least confront him. Not one of them would agree to help. I tried cajoling them. When that didn’t work I tried getting them as mad as I was, but they all seemed passive.</p>
<p>“How long do you want him to slither his hands across your boob when he’s pretending to hug you?” I asked. They accused me of being too dramatic. I accused them of being in denial.</p>
<p>Day after harassing day, Bill would walk up behind me as I sat at my desk. He would slide his huge meaty hands around my neck until his fingertips touched. It felt like a combination of him wanting to seduce me and strangle me. Each time it happened, I was rendered paralyzed and speechless. One day I’d had it and said, “Don’t touch me!”</p>
<p>That started an ongoing office humiliation that would last for the entire eight years I continued to work there. Bill would sneak up behind me, and he would start to put his hands around my neck but would stop less than an inch away. Then he would make sure that he had an audience and say in a mocking tone, “Oops! No touchy.” All of the brownnosers would give it a hearty laugh and the blood would rush up to my face and ears.</p>
<p>My friends and my feminist mom often demanded an explanation for why I wasn’t taking this man to court. Bill was brilliant; he knew a lot about the law, and he was rich and could afford much better lawyers than I could. I was afraid of being ripped apart on the stand as rape victims often are. I was reluctant to spend all of my meager savings on lawyers and afraid of being fired.</p>
<p>One day I returned from an approved day off. Bill blocked my way to my desk and used his deep, flirty voice, “Ms. Olds” — he always called me that — “please see me in my office immediately. And bring the layouts that are on your desk.” I did as he asked. He shut the door and said, “So, a day off? Are you in love?” I replied, “That’s not something I will discuss.”</p>
<p>He slammed his fist down onto his desk, lurched towards me and demanded, “Why are you so combative? We are a family around here.” </p>
<p>“Bill, I have a family. This is where I work. Let’s talk about the layouts.”</p>
<p>My friend Lorraine gave me an 11″ x 17″ sign that said “What part of NO don’t you understand?” She suggested that I put it on the bulletin board behind my desk. I did. I wanted to believe it would help, but only two co-workers ever mentioned it. Both were female.</p>
<p>Temps often worked the phones at the front desk. There was one large, sassy, redheaded Southern gal named Lucy. She pulled me aside one day, about three years after I had begun working at the firm, and said that I should know that the men doing the same job I was doing were paid more than I was. This was a tricky bit of information. How could I bring it up with Bill without betraying her confidence? </p>
<p>When I had been hired full-time, Bill had assured me that I would receive periodic raises “without even having to ask for them.” This had never occurred. I decided to muscle up some courage and go in for a talk.</p>
<p>“Bill,” I started, “are you pleased with my work?”</p>
<p>“Oh yes,” he said.</p>
<p>“Am I being paid on the same scale as the men?”</p>
<p>“Of course not,” he said.</p>
<p>Did I hear him correctly?</p>
<p>“Ms. Olds, David has a wife and two daughters to support, and mortgage on a house to worry about. It simply would not be fair to pay him the same amount as you.”</p>
<p>I was dumbfounded. Speechless.</p>
<p>The following week I received a raise. Very smarmy way to get a raise, but I was glad to deposit the money.<br />
One day, without my knowledge, Bill took a photo of me. I was leaning over my desk, deep in concentration, working on graphics for a chart. I was wearing an appropriate V-neck top, but at that angle, a hint of cleavage appeared. He passed the snapshot, a zoomed-in view of my breast area, around the office. </p>
<p>Another incident happened while I had to fix chipped type on a chart in a hurry. I knelt down on the floor to quickly restore the chipped ‘H’ on the sign. Bill came through the doorway and said, “Ah, women &#8211; just how I like them, on their knees.”</p>
<p>I continued to look for a better job. I went on interviews. My father always warned me never to quit a job until I secured a better one. One November afternoon, Bill called me into his office and told me to close the door. He sat slumped, his brow was furrowed and the sides of his mouth were turned down. “As you know, business has been very slow this year. I am going to cut your salary by half. I’m sorry to give you this news, but I’ve always appreciated your loyalty and I know that you will stand by me during these tough times.” This came as a shock to me and so did my response: “In that case, Bill, I will not be working here any longer.”</p>
<p>It was as if I’d jumped out of a plane with no parachute and was in free fall. But the feeling was glorious and the risk paid off. I went into business for myself, which was terrifying at first. I had a mortgage to pay and monthly bills and feared using up the bit I’d managed to save. But within a month I got a full-time freelancing gig designing college textbooks and that year I made twice as much as I’d made working for Bill. I landed more and more creative jobs, web design and print work, and my writing took off.</p>
<p>It’s been years since I worked in an office. My desk is at home and my loyal dog likes my whistling. I make twice as much money and literally whistle while I work. And there is no longer a six-foot-four goon of a boss grabbing the back of my pants.</p>
<div id="shr_canvas5" class="shareaholic-canvas shareaholic-ui shareaholic-resolved-canvas ng-scope" data-app-id="17570603" data-app="share_buttons" data-title="Fight or Be Fondled: Rising Above Sexual Harassment and a Bully of a Boss" data-link="http://www.theblot.com/fight-fondled-rising-sexual-harassment-bully-boss-7713198" data-summary=""></div>
<p>The post <a href="https://dorriolds.com/fight-fondled-rising-bully-boss/">Fight or Be Fondled &#8211; Rising Above a Bully of a Boss</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
]]></content:encoded>
					
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">7363</post-id>	</item>
		<item>
		<title>How to Quit Your Job and Write for a Living</title>
		<link>https://dorriolds.com/write-for-pay/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=write-for-pay</link>
		
		<dc:creator><![CDATA[dorriolds]]></dc:creator>
		<pubDate>Sat, 16 Jun 2018 14:05:45 +0000</pubDate>
				<category><![CDATA[Olds News]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Writing blog]]></category>
		<category><![CDATA[Freelance]]></category>
		<category><![CDATA[Freelance Writer]]></category>
		<category><![CDATA[How To]]></category>
		<category><![CDATA[How to be a Freelance Writer]]></category>
		<category><![CDATA[Income]]></category>
		<category><![CDATA[Money]]></category>
		<category><![CDATA[Steady Work]]></category>
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		<guid isPermaLink="false">https://www.dorriolds.com/?p=9192</guid>

					<description><![CDATA[<p>How to write for yourself. Here is how to make a career in writing versus daydreaming about a romanticized version of a writer’s life. To grab the reigns and succeed with a money-making freelance career, you need to think critically about what you want and what your skills are. Then you can make an educated choice on the type of writing role that's right for you. Google freelance writing for ongoing gigs. you may choose to pursue content marketing, ghost writing, editing, ghost editing, journalism for industries that have an ongoing need for writers. Think: science, finance, health, parenting, tech, or any topic that interests you. The list is almost endless.</p>
<p>The post <a href="https://dorriolds.com/write-for-pay/">How to Quit Your Job and Write for a Living</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h2>Want to Write Full-Time? Here&#8217;s what you need to know&#8230;</h2>
<p>Love to write? Do you dream of leaving your office job for a full-time freelance writing <u><a href="https://dorriolds.com/all-services/">career</a></u>? Being a writer makes use of your creative side while keeping your mind sharp with challenges. There&#8217;s pride in making use of your problem-solving skills. Working for yourself can be the answer to hating a job riddled with office politics, gossip and cloying managers and there&#8217;s nothing worse than a helicopter boss hovering by your desk and just making you want to scream.<span id="more-9192"></span></p>
<p>Don&#8217;t believe people who say it’s impossible to make a living as a freelance writer. Find freelance writers who support themselves. If they make enough money to pay their bills <em>and</em> add to their savings account, then why can’t you? The answer is you can.</p>
<p>A writer with a few steady “anchor clients,” can stop sweating over finances and get back to the enjoyment of writing.</p>
<p>As with any career, the joy can fizzle but that is always a choice left up to your expectations and attitude. Celebrity sports players can grow tired of the game. The passion they had at the beginning can be lost over time. That’s when they may feel trapped and resent their careers. We have all seen many stars who had it all but their lives spiral into depression anyway. Sports players, actors, musicians and yes, writers, can prevent burnout from happening by structuring their lives to say no to any gigs that are a bad fit for them.</p>
<h2>Types of Writing Careers</h2>
<p>Writing is a huge field with a wide variety of options. Sticking with the sports analogy, don’t choose baseball if you want to play tennis. According to Vin D’Eletto Jr. from his <u>WordAgents Reviews</u>, “the two most common types of writer that you might think of could be a novelist and a journalist.” But there is a variety of other job choices for writers that include ghostwriters, speech writers, scriptwriters, technical writers, freelance agency writers, and copywriters.&#8221;</p>
<p>The skills that you need for these jobs can vary wildly from sales and marketing experience to legal expertise to comedic talent. It is rare for one person to be skilled enough or capable of freelancing in all of these diverse areas of writing.</p>
<h2>Freelance vs. Employed</h2>
<p>Every working writer is faced with the choice of becoming <u><a href="https://www.investopedia.com/articles/personal-finance/082315/millennials-guide-be-freelancer-vs-employee.asp">freelance or employed</a></u>. As an employee, you have the comfort and safety of a steady paycheck, employee benefits, and consistent work but you’re also limited by company guidelines and the preferences of an editor.</p>
<h2>As a Freelancer You Can&#8230;</h2>
<ul>
<li>Enjoy more freedom</li>
<li>Pick and choose the work you want</li>
<li>Take time off when you need a break.</li>
</ul>
<p>But you don’t want to be forced to ‘kill what you eat,’ meaning work harder or starve.</p>
<h2>How to Make a Freelance Writing Career Worthwhile</h2>
<p>Despite the rewards, many people leave the writing industry. Why?</p>
<p>Here are the most common reasons:</p>
<ul>
<li>They chose roles that didn&#8217;t match their, skills, goals and personality</li>
<li>They never learned how to write a strong pitch</li>
<li>They did not meet deadlines</li>
<li>They had not taken even one course to hone their writing skills.</li>
<li>They were difficult to work with—argumentative, defensive, unprofessional</li>
<li>They handed in work that was filled with spelling and grammatical errors</li>
<li>They had no understanding of SEO and did not make use of keywords</li>
<li>They didn&#8217;t follow instructions</li>
</ul>
<p>Daydreaming about life as a freelance novelist is not the same as the realities you will face as a freelancer. Writing from your experiences and crafting a book that will inspire emotions in your readers is a worthy goal but a tough road. To make enough money to live on—and especially if you wish to start a family, settle down, and have leisure time. For a secure income, working as an employee is a much better bet than sitting at home writing a novel that may never sell.</p>
<p>To make a career in writing worthwhile, you must find a better way than just kicking a can down the road, while you imagine a romanticized version of a writer’s life. To grab the reigns and succeed with a money-making freelance career, you need to think critically about what you want and what your skills are. Then you can make an educated choice on the type of writing role that&#8217;s right for you. Google the types of freelance writing that provide ongoing gigs. Maybe you&#8217;ll choose to pursue content marketing, ghost writing, editing, ghost editing, journalism for industries that have an ongoing need for writers. Think: science, finance, health, parenting, tech, or any topic that interests you. The list is almost endless.</p>
<p>That is the how for finding the path to steady work that is fulfilling and helps you go about the business of finding joy in your life.</p>
<p>The post <a href="https://dorriolds.com/write-for-pay/">How to Quit Your Job and Write for a Living</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">9192</post-id>	</item>
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		<title>Social Media: Harvard Business Review Found Most Companies Use Social Media Inffectively and They Need Help</title>
		<link>https://dorriolds.com/social-media-harvard-business-review-found-most-companies-use-social-media-inffectively/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=social-media-harvard-business-review-found-most-companies-use-social-media-inffectively</link>
		
		<dc:creator><![CDATA[dorriolds]]></dc:creator>
		<pubDate>Wed, 24 Apr 2013 09:19:02 +0000</pubDate>
				<category><![CDATA[Design blog]]></category>
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		<guid isPermaLink="false">https://www.dorriolds.com/?p=4330</guid>

					<description><![CDATA[<p>58% of companies are engaged in social networks like Facebook, microblogs like Twitter, and sharing multimedia on platforms such as YouTube but research from Harvard finds that much of the investment in social media is future-oriented. Now is the time to hire a social media consultant to get you and your business on the right track.</p>
<p>The post <a href="https://dorriolds.com/social-media-harvard-business-review-found-most-companies-use-social-media-inffectively/">Social Media: Harvard Business Review Found Most Companies Use Social Media Inffectively and They Need Help</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><figure id="attachment_4331" aria-describedby="caption-attachment-4331" style="width: 407px" class="wp-caption alignleft"><img data-recalc-dims="1" decoding="async" loading="lazy" class="size-full wp-image-4331  " title="Although 79% of the 2,100 companies surveyed are either using or planning to use social media channels, a measly 12% of those firms feel that they are using them effectively: Harvard Business Review" src="https://i0.wp.com/www.dorriolds.com/wp-content/uploads/Harvard.jpg?resize=417%2C279&#038;ssl=1" alt="What Harvard says about Social Media for Business" width="417" height="279" /><figcaption id="caption-attachment-4331" class="wp-caption-text">Although 79% of the 2,100 companies surveyed are either using or planning to use social media channels, a measly 12% of those firms feel that they are using them effectively.</figcaption></figure><br />
According to research from a Harvard Business Review Analytics report, 58% of companies are engaged in social media networks like Facebook, microblogs like Twitter, and sharing multimedia on platforms such as YouTube but much of the investment in social media is future-oriented.<br />
Business are opening accounts but not sure how to put together successful social media campaigns. They want to build their brand online and increase sales but they don&#8217;t seem to be using all of the analytics tools available and all of the social media strategies that are out there.<br />
Social media &#8220;all-stars&#8221; engage beyond the tired method of &#8220;shout marketing,&#8221; by using social media more often to promote their brand, monitor what&#8217;s going on with potential customers, esearch new product ideas and keeping up with the everchanging technology landscape.<br />
I can tell you from years of experience, businesses that succeed don&#8217;t say things like, &#8220;I don&#8217;t have time for social media,&#8221; or &#8220;I just don&#8217;t get Twitter.&#8221; They hire someone who knows the ins and outs of social media marketing and branding online.<br />
If you are at a stand still and unsure of how best to use social media to market your business online, you can benefit greatly by learning tips and tricks from a marketing consultant. I&#8217;m here. Let me know if I can help!<br />
<a title="Dorri Olds is a social media consultant, web designer, and marketing consultant" href="mailto:info@dorriolds.com" target="_blank" rel="noopener">EMAIL ME NOW</a></p>
<p>The post <a href="https://dorriolds.com/social-media-harvard-business-review-found-most-companies-use-social-media-inffectively/">Social Media: Harvard Business Review Found Most Companies Use Social Media Inffectively and They Need Help</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">4330</post-id>	</item>
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		<title>Industry News for Writers in my ASJA Monthly Market Monitor Column</title>
		<link>https://dorriolds.com/industry-news-for-writers-in-my-monthly-market-monitor-for-writers-in-the-asja-monthly-news/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=industry-news-for-writers-in-my-monthly-market-monitor-for-writers-in-the-asja-monthly-news</link>
		
		<dc:creator><![CDATA[dorriolds]]></dc:creator>
		<pubDate>Sun, 03 Feb 2013 10:28:18 +0000</pubDate>
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		<guid isPermaLink="false">https://www.dorriolds.com/?p=4018</guid>

					<description><![CDATA[<p>Attention Writers! Stay ahead of the game with a Wordpress website, a strong social media presence, branding your image, building your platform. So many options for writers to sell their work. It's a writer's world out there. American Society of Journalists and Authors (ASJA.org).</p>
<p>The post <a href="https://dorriolds.com/industry-news-for-writers-in-my-monthly-market-monitor-for-writers-in-the-asja-monthly-news/">Industry News for Writers in my ASJA Monthly Market Monitor Column</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><a href="https://www.dorriolds.com/2013/02/industry-news-for-writers-in-my-monthly-market-monitor-for-writers-in-the-asja-monthly-news/asja-jan-cover/" rel="attachment wp-att-4019"><img data-recalc-dims="1" decoding="async" loading="lazy" class="alignleft size-full wp-image-4019" title="ASJA-Jan-cover" alt="American Society of Journalists and Authors current writing market" src="https://i0.wp.com/www.dorriolds.com/wp-content/uploads/ASJA-Jan-cover.jpg?resize=409%2C294&#038;ssl=1" width="409" height="294" /></a> “The Golden Age for Writers,” an article by Stephen Marche (Esquire, November 26, 2012), says, in essence, kwitcherbitchin and don’t believe any Chicken Little naysayers warning the sky is falling. To quote ol’ F. Scott Fitzgerald, this is “the best of times.” Tom Wolfe got a cool $7 mill for his last novel. For those of us nowhere near that level, there are more options than ever including self-publishing (no longer a dirty word) and e-books. But wait, there’s more. Right now, the essay has never been more in demand. Due to the Internet—remember that means <em>worldwide </em>web—writers do have more competition but they also have like a zillion more options to sell their work. According to Marche’s research, publishers are making money, too. “Revenue for adult hardcover books is up 8.3 percent from 2011, and paperback sales are up 5.2 percent. Book sales for young adults and children grew by 12 percent last year. E-books accounted for 30 percent of net publisher sales in the adult fiction category in 2011, compared with 13 percent in 2010…. In addition to those happy numbers, the e-reader is creating a new market, not destroying an old one.” If one more kvetching writer tells you publishing is dead, books are dying or nobody is reading, tell them to Google the stats. Forecasts say tablets will reach 112.5 million consumers by 2016 (Forrester, March 6, 2012). I’d say that’s a lot of peops still reading what writers write.</p>
<p style="text-align: center">* * *</p>
<p>“Reasons to Re-Joyce” is an appealing essay written by Darin Strauss (Sunday Book Review, <em>The New York Times</em>, December 9, 2012). Not only did Strauss mock the hand-wringing world of whiners moaning about the death of literary fiction, he states, “The naysaying misses the fact that this has been a wildly good book year.” Oh, and by the way, you can trust Strauss has his finger on the right pulse — his most recent book, a memoir titled <em>Half a Life</em>, won the National Book Critics Circle Award. The title of this essay is a reference to <em>Ulysses </em>by James Joyce. Strauss claims the novel is still relevant and a strong influence on what he calls a recent slew of “legitimate masterpieces.” Strauss also makes an excellent point that many of the doom and gloom analyses of the so-called downturn in book sales is not based on actual numbers: “It would be one thing if the naysayers were talking about a crash dive of sales figures. Sales figures carry the inarguability of math.” Instead, he argues, the public is under a barrage of nothing more than negative uniformed opinions from glass half empty talking heads. So, rejoice writers and keep writing your books. Readers are still reading.</p>
<p style="text-align: center">* * *</p>
<p>“A Strong Author Platform Translates into Book Sales” reports DBW (Digital Book Wire, December 6, 2012). This is an article promoting the Digital Book World Conference &amp; Expo in New York that is taking place January 15–17, 2013. No doubt the recap will offer sound advice for and analyses of the current state of digital book sales. This conference offers trade publishers hard data on today’s and tomorrow’s book biz. The conference refers to itself as “the single largest gathering of senior-level digital publishing execs anywhere.” It promises attendees access to presidents, CEOs, editors, marketers, large and small publishers, agents, authors, booksellers, librarians and techies — in other words, everyone you need to know to manage your success in the digital publishing world. Topics will include the power of social media and how to determine your best strategy from a dizzying array of platforms including Twitter, Facebook, blogs, Pinterest and YouTube. Speakers will cover how to generate media buzz, how to use search engine optimization (SEO) to rise to higher heights in Google searches and the necessity of 365-day marketing strategies to measure the success of your efforts. So, if you are one of those writers who has been reluctant to spruce up your website or blog, and take the plunge into social media conversations on Twitter and Facebook, there is so much more you can be doing to create your own writing success. Run, don’t walk, to social media marketing.</p>
<p>The post <a href="https://dorriolds.com/industry-news-for-writers-in-my-monthly-market-monitor-for-writers-in-the-asja-monthly-news/">Industry News for Writers in my ASJA Monthly Market Monitor Column</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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		<title>Encouraging Economy News</title>
		<link>https://dorriolds.com/encouraging-economy-news/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=encouraging-economy-news</link>
		
		<dc:creator><![CDATA[dorriolds]]></dc:creator>
		<pubDate>Fri, 30 Apr 2010 09:03:13 +0000</pubDate>
				<category><![CDATA[Writing blog]]></category>
		<category><![CDATA[economy news]]></category>
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		<guid isPermaLink="false">http://dorriolds.com/wordpress/?p=916</guid>

					<description><![CDATA[<p>According to thefiscaltimes.com the job market is improving. The number of Americans filing claims for unemployment benefits dropped for a second consecutive week. The economy added 162,000 jobs in March—the largest increase in 3 years. As of this week the unemployment rate has holding been steady at 9.7 percent for three consecutive months. That is ... <a title="Encouraging Economy News" class="read-more" href="https://dorriolds.com/encouraging-economy-news/" aria-label="More on Encouraging Economy News">Read more</a></p>
<p>The post <a href="https://dorriolds.com/encouraging-economy-news/">Encouraging Economy News</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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										<content:encoded><![CDATA[<p>According to <a title="The Fiscal Times" href="http://www.thefiscaltimes.com" target="_blank" rel="noopener">thefiscaltimes.com</a> the job market is improving. The number of Americans filing claims for unemployment benefits dropped  for a second consecutive week. The economy added 162,000 jobs in March—the largest increase in 3  years. As of this week the unemployment rate has holding been steady at 9.7 percent for three  consecutive months. That is up from the 10.1 percent jobless rate in October 2009. Any good news on the economy is worth sharing!</p>
<p>According to <a title="CNN Money" href="CNNMoney.com" target="_blank" rel="noopener">CNNMoney.com</a> and <a title="NPR.org" href="http://www.npr.org" target="_blank" rel="noopener">NPR.org</a> during the week ending April 24th there were 448,000 jobless claims which is down 11,000 from the previous week. The claims were the lowest since March 27th. There have been some other hopeful signs—many  companies are reporting strong first-quarter profits as consumers, who  account for 70 percent of the total economy, spend more.</p>
<p>Looking up (class half full) and hoping for the best is the smartest approach these days.</p>
<p>The post <a href="https://dorriolds.com/encouraging-economy-news/">Encouraging Economy News</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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		<title>Things We Know re: How the Viewer Sees a Page</title>
		<link>https://dorriolds.com/things-we-know-re-how-the-viewer-sees-a-page/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=things-we-know-re-how-the-viewer-sees-a-page</link>
		
		<dc:creator><![CDATA[dorriolds]]></dc:creator>
		<pubDate>Wed, 24 Mar 2010 09:45:23 +0000</pubDate>
				<category><![CDATA[Design blog]]></category>
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		<guid isPermaLink="false">http://dorriolds.com/wordpress/?p=245</guid>

					<description><![CDATA[<p>Thanks to a study of Eyetracking research there is a pattern and course that most eyes will track on a page. &#8220;Eyetracking is research that tracks where a person&#8217;s eyes look while reading, then analyzes the data to reveal patterns. By combining and reviewing data from multiple individuals during testing, you can discover representative patterns ... <a title="Things We Know re: How the Viewer Sees a Page" class="read-more" href="https://dorriolds.com/things-we-know-re-how-the-viewer-sees-a-page/" aria-label="More on Things We Know re: How the Viewer Sees a Page">Read more</a></p>
<p>The post <a href="https://dorriolds.com/things-we-know-re-how-the-viewer-sees-a-page/">Things We Know re: How the Viewer Sees a Page</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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										<content:encoded><![CDATA[<p>Thanks to a study of Eyetracking research there is a pattern and course that most eyes will track on a page. &#8220;Eyetracking is research that tracks where a person&#8217;s eyes look while reading, then analyzes the data to reveal patterns. By combining and reviewing data from multiple individuals during testing, you can discover representative patterns that apply to most of the population.&#8221; (source: poynterextra.org).</p>
<p>What this means is that a good designer will understand these patterns and provide a design by making choices and ranking the elements that make up the page. As with most things, there&#8217;s more than meets the eye with the psychology of design! This is one of the important features of a website that is forsaken when a layperson creates their own site to save money. Remember, usually you get what you pay for. If you want a successful website, don&#8217;t be &#8220;penny wise and pound foolish.&#8221; Invest in yourself and your business by using scientific facts and psychological understanding of how your viewers will experience your landing page.</p>
<p>The post <a href="https://dorriolds.com/things-we-know-re-how-the-viewer-sees-a-page/">Things We Know re: How the Viewer Sees a Page</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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		<title>USA Today Survey of 46 Economists&#039; Predictions</title>
		<link>https://dorriolds.com/usa-today-survey-of-46-economists-predictions/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=usa-today-survey-of-46-economists-predictions</link>
		
		<dc:creator><![CDATA[dorriolds]]></dc:creator>
		<pubDate>Tue, 19 Jan 2010 20:46:08 +0000</pubDate>
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		<guid isPermaLink="false">http://dorriolds.com/wordpress/?p=370</guid>

					<description><![CDATA[<p>Economists expect recovery to stick in 2010, forecasting a slow, steady rise. Nearly four of five economists surveyed by USA TODAY say the stock market rally since March is heralding a sustainable recovery. View encouraging predictions see chart. If the predictions are correct, our beautiful nation won&#8217;t slip back into recession nor will the Dow ... <a title="USA Today Survey of 46 Economists&#039; Predictions" class="read-more" href="https://dorriolds.com/usa-today-survey-of-46-economists-predictions/" aria-label="More on USA Today Survey of 46 Economists&#039; Predictions">Read more</a></p>
<p>The post <a href="https://dorriolds.com/usa-today-survey-of-46-economists-predictions/">USA Today Survey of 46 Economists&#039; Predictions</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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										<content:encoded><![CDATA[<p><span class="inside-head2">Economists expect recovery to stick in 2010, forecasting a slow, steady rise. </span>Nearly four of five economists surveyed by USA TODAY say the stock market rally since March is heralding a sustainable recovery. View encouraging predictions see <a href="http://www.usatoday.com/money/economy/2009-11-01-survey-recovery-economy_N.htm">chart</a>. If the predictions are correct, our beautiful nation won&#8217;t slip back into recession nor will the Dow Jones Industrial average plunge anywhere near its March low. Can i git a woo hoo?</p>
<p>The post <a href="https://dorriolds.com/usa-today-survey-of-46-economists-predictions/">USA Today Survey of 46 Economists&#039; Predictions</a> appeared first on <a href="https://dorriolds.com">Award-Winning Writer and Graphic Designer</a>.</p>
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