Social Media

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The Value of Social Media

When clients ask me if social media works I have a few answers for them: if they were to go to a work function and brought business cards and stood in the corner not much would happen. if they made a point of saying hello to a lot of people and asking interesting questions and … Read more

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Monitor Daily and Stay Current

In order for social media tools to work for your business, you’ve gotta be putting in the time. Think of it as a networking party. If you stand in a corner, and wait for someone to come to you, not much will happen. If you get out there and engage others in conversations and hand … Read more

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Wondering what to tweet about?

Twitter is about networking. People are far more likely to work with friends, or friends of friends, or referrals. Twitter is a great way to expand your network. Tweet about topics that interest you. Search under “find people” for those topics. Join lists. Invest time. Be interesting. If you’re trying to get somewhere with work … Read more

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Numbers show more time spent on social media sites

Nielsen Online shows big increases in global audiences for social networks. Time spent on Facebook and Twitter is up 82% from last year. Facebook is still the top social site. Stats from December 209 show 206.9 million unique visitors. Time per person spent on social networking sites has been steadily on the rise since 2007. … Read more

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ASJA Writers Conference: A Twitterview!

American Society of Journalists and Authors is holding a Twitterview (interview on Twitter) next Monday, February 1, 2010 at 1:30 p.m. You can tune in by logging into Twitter and following the conference at @ASJA2010. Once you’re following the conference, search for the conference’s hashtag #ASJA2010 and read the tweets as they’re posted. This Twitterview … Read more

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What is Microblogging?

Microblogging is frequently posting updated information. It’s a journal-style for publishing brief text messages on websites.

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What to say to clients who question the value of social media

If I suggested to clients that they bring business cards to a social gathering I doubt they would argue with me. This is considered a sound approach to networking. If I suggested that they bring business cards to a work gathering they’d say, “Duh.” Social Media is basically the modern day equivalent. Social media is … Read more

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Twitter Numbers

Looking at user patterns, HubSpot found that Thursday and Friday are the most active days on Twitter, each accounting for 16% of total tweets in the analysis, while 10-11 pm appears to be the most active hour on Twitter, accounting for 4.8% of the tweets in an average day. This info came from TechCrunch.

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7 Lessons for Better Networking with Social Media

Social media allows us to discover, connect, and engage with new people of interest. While most people are open to new connections and receiving messages from people they don’t know, there is a fine line between reaching out and “spamming.” The challenge is to make a connection clearly and effectively without wasting people’s time. Read … Read more

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Why Twitter Will Endure — NYTimes.com

“I’m in narrative on more things in a given moment than I ever thought possible, and instead of spending a half-hour surfing in search of illumination, I get a sense of the day’s news and how people are reacting to it in the time that it takes to wait for coffee at Starbucks” read more

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