Web Design
How do viewers eyes track a page? The first thing a viewer sees is the headline, then they scan the first couple of words in that headline. The eye moves to the left side and scans a list of secondary headlines. Navigation at the top of the page works best. Short paragraphs encourage reading. (When … Read more
Read MoreThanks to a study of Eyetracking research there is a pattern and course that most eyes will track on a page. “Eyetracking is research that tracks where a person’s eyes look while reading, then analyzes the data to reveal patterns. By combining and reviewing data from multiple individuals during testing, you can discover representative patterns … Read more
Read MoreAnchor text is what the viewer sees as the clickable text for a link. It is the words the viewer sees placed between the href code. The words in the anchor text can effect that page’s Google ranking. Make your anchor text as descriptive as possible. This text tells users and Google something about the … Read more
Read MoreThe 39th Annual American Society of Journalists and Authors (ASJA) Writers Conference takes place this year on April 24–25 at The Roosevelt Hotel, NYC. Come hear me speak on Sunday, April 25th at 9am — Panel Topic: Websites for Writers.
Read MoreIndustry Website Article or Story (53%) Internet Search (55%) Exhibit at Conference or Event (55%) Article/News Stories about you/your business (56%) Website (58%) Referrals from Other Service Providers (75%) Referrals from Colleagues (79%) source: HubSpot @winwinmantra
Read MoreHello fellow writers. I hope all of you will consider attending the annual American Society of Journalists and Authors conference. You do not have to be a member to attend the Saturday or Sunday sessions. I’m happy to announce that I will be speaking about web design Sunday 4/25 at 9am. Here’s the synopsis: No … Read more
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